Author Archives: thishammer

About thishammer

Alison Hammer is an advertising writer/Creative Director and the author of Face The Music (currently seeking agent representation). She has lived in 9 cities, studied at 2 universities and 1 “Circus”, worked at 8 ad agencies, sailed on The Rock Boat 15 times and watched over 120 Gator football games (including 2 national championships). She loves words and the challenge of bringing them together to inspire, to sell products and make people feel something. She has experience writing in every medium for clients ranging from telecom and retail to the Military and hotels.

SEPTEMBER, OCTOBER, #NANOWRIMO, DECEMBER

“I am so glad I did that, but there’s no way in hell I’m ever doing it again!” Yeah, I said it. But apparently I didn’t mean it because tonight at midnight, I’m doing it again. For the next thirty days, … Continue reading

Posted in NANOWRIMO, Uncategorized | 3 Comments

WHOOPS, I DID IT AGAIN.

Last fall, I participated in NaNoWriMo, National Novel Writing Month, where thousands of writers around the world take on the challenge of writing 50,000 words in thirty days. I wrote a few posts about the beginning, the middle and the … Continue reading

Posted in Editing, NANOWRIMO, Uncategorized, Writing | 3 Comments

HURTS SO GOOD: USING CRITIQUES TO MAKE YOUR WORK STRONGER.

Writing a novel couldn’t be more different than writing an ad. Or so I thought. In the last few weeks, I’ve realized just how much the lessons I’ve learned throughout my advertising career have been helping me in my latest … Continue reading

Posted in Advertising, Creative Process, Editing, Fiction, Writing | 9 Comments

THE CONFERENCE REPORT: CLEVELAND

In the ad-world, conference reports usually fall on the shoulders of the account team, but since this was a writing conference—I figured I would give it a shot! Last summer, after finishing what I thought was the final draft of … Continue reading

Posted in Books, Conference Report, Conferences, I Wrote A Book—Now What?, Networking, Writing | Leave a comment

LIVE A LIFE WORTH WRITING ABOUT.

I’ve had a lot of conversations about time lately: how it can pass both so quickly and so slowly. Scientifically it’s a measurement, but emotionally, it’s a pretty unreliable one. When I was trying to think of a way to … Continue reading

Posted in Uncategorized | 1 Comment

DIVERSITY WINS THE SUPERBOWL.

As an advertising Creative Director, a football fan and a music lover, it doesn’t get much better than Super Bowl Sunday. For the past three years, I’ve opted out of traditional Super Bowl parties and instead, joined a virtual party—a … Continue reading

Posted in 3% Conference, Advertising, Super Bowl | 1 Comment

I WROTE A BOOK—NOW WHAT? PART TWO: EDITING

Remember when I said, “Don’t worry about editing, just write.”? Well, that was cute for the first draft. But once that’s finished, it’s time to get serious and start the editing process. To paraphrase Ernest Hemingway,  E.B. White, Roald Dahl … Continue reading

Posted in Books, Editing, I Wrote A Book—Now What?, NANOWRIMO | 2 Comments